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City Information: Web Site Links Policy
The City of River Falls, WI, operates an official City Web site at www.rfcity.org. This policy specifically addresses links created on this Web site.
The City of River Falls Web site is designed to provide residents access to City or local government departments, services and programs. Secondarily, the Web site also provides residents and visitors links to pertinent visitor-related information about the area. From time to time, departments may wish to provide links to other sites that provide state or federal government information, additional information about the community, including festivals, cultural events and local news, or other information supporting the department’s mission and programs.
City of River Falls Web site mission:
1. Provide access to material about City of River Falls services, programs and activities, City officials and staff, government issues and local government process, and public facilities;
2. Gauge community satisfaction with City services and/or work programs;
3. Encourage community members to participate in City government;
4. Provide access to pertinent information about River Falls;
5. Offer information in an effective and time-efficient manner; and
6. Manage the number of links and material on the Web site in order to ensure that the City’s information is easily discernible.
Links must be consistent with the purpose of the overall mission. Links in general will consist of City-related programs, services, activities, policies and committees. The City reserves the right to limit the number of links in any one Web section or page category and to require a “pool” link that would pertain to a particular type of organization. For example, commercial businesses in general will not be provided direct links from the City’s Web site. The City may, but is not required to, provide a link to a business association, which represents a number of local businesses. The City will provide links to the River Falls Chamber of Commerce.
Links may be made to Web sites that meet the following criteria:
- maintained by a non-profit charitable, educational, hospital, social, scientific or cultural organization serving City of River Falls business and residents.
- maintained by an established news-gathering organization, being either a newspaper of regular, paid circulation that has published at not less than biweekly intervals within the County for at least one year; or a television station whose over-the-air broadcast signal Grade B contour covers more than half of the City's geographical area and provides local news regularly and maintains a national network affiliation.
- maintained by a state, local or federal government agency or local school or library board.
- maintained by an organization that receives direct financial support from the City.
- maintained by companies that provide non-City utility services to community members.
- maintained by established business and neighborhood associations within the City of River Falls.
- organizations that sponsor or support a City-sponsored event or association.
- research, education and information sites selected by River Falls Public Library staff using Library guidelines that complement or supplement materials and resources already available in the Library.
- provides a unique online tool to assist residents in accessing information on the site or in communicating with each other, e.g., search engine.
The City of River Falls shall maintain sole discretion over the determination of which links may be included on its Web site and reserves the right to remove any link at any time without cause.
Groups
In order to avoid the appearance of City endorsement of political content, links shall not be made to sites that are associated with, sponsored by or serving a candidate for elected office, any political party or organization supporting or seeking to defeat any candidate for elective office or ballot proposal.
Note: Some of the links made available to you through the City of River Falls Web site will allow you to leave the City's site. Please be aware that the Internet site available through these links, and the materials that you may find there, are not under the control of the City. Therefore, the City cannot and does not make any representation to you about these sites or the materials available there. The fact that the City has made these links available to you is not an endorsement or recommendation to you by the City of any of these sites or any material found there.
The City of River Falls Web site is designed to provide residents access to City or local government departments, services and programs. Secondarily, the Web site also provides residents and visitors links to pertinent visitor-related information about the area. From time to time, departments may wish to provide links to other sites that provide state or federal government information, additional information about the community, including festivals, cultural events and local news, or other information supporting the department’s mission and programs.
City of River Falls Web site mission:
1. Provide access to material about City of River Falls services, programs and activities, City officials and staff, government issues and local government process, and public facilities;
2. Gauge community satisfaction with City services and/or work programs;
3. Encourage community members to participate in City government;
4. Provide access to pertinent information about River Falls;
5. Offer information in an effective and time-efficient manner; and
6. Manage the number of links and material on the Web site in order to ensure that the City’s information is easily discernible.
Links must be consistent with the purpose of the overall mission. Links in general will consist of City-related programs, services, activities, policies and committees. The City reserves the right to limit the number of links in any one Web section or page category and to require a “pool” link that would pertain to a particular type of organization. For example, commercial businesses in general will not be provided direct links from the City’s Web site. The City may, but is not required to, provide a link to a business association, which represents a number of local businesses. The City will provide links to the River Falls Chamber of Commerce.
Links may be made to Web sites that meet the following criteria:
- maintained by a non-profit charitable, educational, hospital, social, scientific or cultural organization serving City of River Falls business and residents.
- maintained by an established news-gathering organization, being either a newspaper of regular, paid circulation that has published at not less than biweekly intervals within the County for at least one year; or a television station whose over-the-air broadcast signal Grade B contour covers more than half of the City's geographical area and provides local news regularly and maintains a national network affiliation.
- maintained by a state, local or federal government agency or local school or library board.
- maintained by an organization that receives direct financial support from the City.
- maintained by companies that provide non-City utility services to community members.
- maintained by established business and neighborhood associations within the City of River Falls.
- organizations that sponsor or support a City-sponsored event or association.
- research, education and information sites selected by River Falls Public Library staff using Library guidelines that complement or supplement materials and resources already available in the Library.
- provides a unique online tool to assist residents in accessing information on the site or in communicating with each other, e.g., search engine.
The City of River Falls shall maintain sole discretion over the determination of which links may be included on its Web site and reserves the right to remove any link at any time without cause.
Groups
In order to avoid the appearance of City endorsement of political content, links shall not be made to sites that are associated with, sponsored by or serving a candidate for elected office, any political party or organization supporting or seeking to defeat any candidate for elective office or ballot proposal.
Note: Some of the links made available to you through the City of River Falls Web site will allow you to leave the City's site. Please be aware that the Internet site available through these links, and the materials that you may find there, are not under the control of the City. Therefore, the City cannot and does not make any representation to you about these sites or the materials available there. The fact that the City has made these links available to you is not an endorsement or recommendation to you by the City of any of these sites or any material found there.

